BOSTON--(BUSINESS WIRE)--Aug. 22, 2003--State Street Corporation
(NYSE: STT), the world's leading specialist in meeting the needs of
institutional investors, announced today that it has been included in
BtoB magazine's annual list of the top 100 business-to-business
websites. The 2003 "Netmarketing 100" list recognizes websites for
their marketing effectiveness.
Approximately 800 websites were examined in order to determine the
top 100. The websites were evaluated using a number of criteria,
including ease of navigation, design, "extras," and quality and
presentation of information. State Street scored 91 out of 100
possible points.
BtoB magazine commended State Street's website,
www.statestreet.com, for its well-organized design, user-friendly
navigation and valuable extras, such as video, weekly email reports
and research. State Street uses short videos to introduce its core
competencies, such as investment management and investment servicing.
A weekly opt-in email report, Economic Perspectives, provides
commentaries and quarterly forecasts on global markets. State Street's
online Research, Policy and Strategy Center offers market analysis,
in-depth country studies, and case histories.
"We're very pleased to be named in BtoB magazine's top 100
business-to-business websites," said Darla Hastings, State Street's
executive vice president and head of Worldwide Marketing and
Communications. "As a world leader in financial services, State Street
has vast knowledge and experiential insight. Our website is designed
to share our thought leadership with sophisticated investors, giving
them easy access to information that will help them make sound
business decisions. This recognition is an indication that our
approach is working."
State Street Corporation (NYSE: STT) is the world's leading
specialist in providing institutional investors with investment
servicing and investment management. With $8.5 trillion in assets
under custody and $901 billion in assets under management, State
Street operates in 23 countries and over 100 markets worldwide. For
more information, visit State Street's website at www.statestreet.com.
CONTACT: State Street CorporationHannah Grove, 617-664-3377
SOURCE: State Street Corporation